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INTRO
BACKGROUND & CHALLENGES
Rapunzel of Sweden is a leader in the beauty industry, known for high-quality hair extensions and a strong global presence. However, as the digital landscape evolved, they needed a refined approach to maximize efficiency, enhance attribution, and optimize their ad spend. That’s where we stepped in.
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SOLUTION
STRATEGIC PARTNERSHIP
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To drive sustainable, profitable growth, we redefined Rapunzel’s digital marketing strategy, focusing on maximizing revenue while improving cost efficiency.
Refined attribution and conversion tracking to gain clearer insights into campaign performance and optimize budget allocation.
Streamlined ad account structure to improve creative rotation, budget control, and scalability.
Focused on high-impact advertising channels to enhance engagement and reduce wasted spend.
Executed a strategic global expansion plan, balancing reach with sustainable budgeting to drive international growth.
This wasn’t just a project—it was a true partnership. Acting as an extension of Rapunzel’s team, we provided continuous strategic analysis, tested new approaches, and refined tactics to ensure long-term profitability. By aligning closely with their goals, we helped drive not just short-term wins but lasting success.
RESULT
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GROWTHIn just a matter of a few months the sales increased with over 20% year-over-year.
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PROFITABILITYMore than 200% growth in profit, year-over-year, illustrating profound gains in operational efficiency and marketing effectiveness.
Trusted By
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